Starbucks

You can’t swing a mug around on some street corners without hitting a Starbucks. Once popular with millennials and the younger crowd that were dependent on bitter brown nectar to make their worlds go round, franchises have become so overpopulated in some locations that certain stores have become inefficient at making profits.

The company plans to weed out stores with inconsistent profits and focus on a marketing strategy that allows for steady growth and possible expansion to underpopulated places. Here’s hoping they can continue to deliver the juice to those of us who look forward to a cuppa joe each morning.