3. Stan Hansen ($99M)

Hansen wrestled from 1973 all the way through to 200 for the WWF, AWA, WCE, and several Japanese pro wrestling organizations. Upon retirement, he was the commissioner of the PWF. He became a WWE Hall of Fame inductee in 2016.

His character was known as a loud and violent cowboy who always wanted to fight everybody around him. To push this caricature, Hansen wore a cowboy hat and vest while chewing tobacco during interviews.